Right now, over 5 million people are playing Fortnite.
Last month, nearly 240 million people played Candy Crush.
Last year, 31 million of us paid $50+ for a new version of Animal Crossing.
But that’s just one segment of the gaming market.
A good game lets you not only depart your reality but also create a new one.
You’re not restricted by your age, height, gender or physical disabilities.
To understand gaming, forget the technology and focus on the humanity.
And like me and my daughter, we also like to win.
No surprise that thetensions of the pandemicbrought more people into the gaming fold.
And industry analysts say a lot of those people are likely to remain engaged.
I personally like competing and playing well, says P.J.
McNealy, CEO of Digital World Research.
‘We knew interactivity was cool.
But today, many modern games create immersive experiences, with varying goals.
Some play out like a movie, with you as the star.
The choices you make determine how the story plays out.
“The creative side of you, rather than the competitive, can come out, McNealy says.
Take the Civilization series of computer games.
Our graphics weren’t as good as movies.
Our sound wasn’t as good as records.
But we had a special thing.
We knew that interactivity was cool.