Ive always applied blush this way!
Tinted moisturizer wont cover my brown spots!
This is the only eyeliner brand Ive ever used.
I cant wear sunscreen with my makeup; it doesnt work!
Getting out of your cosmetic comfort zone is not easy.
How do I know?
Im a beauty editor, stylist and personal shopper who specializes in women over 50.
I typically hear statements like those above.
The concept of a makeover is down, and self-confidence is up.
But makeup positivity doesnt mean you cant change, improve or update things.
Here are the top mistakes women are making and what to do instead:
1.
The mistake: Thinking full-coverage foundation hides all.
Your skin texture changes with age.
It gets thinner, drier, saggier, lined and adorned with rough spots and discolorations.
This sends many women over 50 racing for long-wear matte makeup and full-coverage foundations.
Some even take it a step further and add powder to set the look.
The solution:Time to pivot.
They wont smother your skin, but they’ll apply a blurring effect to discolorations.
Heres how to choose.
The new category of tints has a silkier feel and more color than a tinted moisturizer.
Youll never look back.
The mistake: Using one concealer for eyes and face.
All facial discolorations are not equal.
For the face, stick to colors close to your skin tone and in sync with your face makeup.
The mistake: Overdoing brows or neglecting them.
Brows frame your eyes and give your face expression.
Some women resist brow makeup, hoping their bangs and glasses hide their skimpy, straggly, over-plucked brows.
Others focus on pencils and powders and have a go at maximize their brows.
They wind up with a harsh, overpowering and frankly fake look.
Neither choice is flattering.
