Web Culture
I found this mirror in the trash.
With over45 million views, the underconsumption trend is all about, well, under-consuming.
Not everything needs to be aesthetic, she says in the video.
If it works, it works.
Creator@karishmaclimategirlis also on the underconsumption train.
Instead of buying new Tupperware or pristine outdoor gear, sheuses what she already hasor gets it secondhand.
Thats the underconsumption way.
What Does Underconsumption Mean?
Instead ofgetting your nails done every week, you might do them yourself with a trusty bottle of polish.
Instead of signing up for workout classes, you mightuse the gym at your apartment complex.
And instead ofbuying a coffee every morning, you could simply make it at home.
The creatorstill has an iPhone 12, as she refuses to update just because.
Most of her makeup is de-potted from old palettes.
She has a one in, one out rule for buying new skincare products.
The mirror she uses to get ready is broken and seven years old.
And, her only beach towel is the one she got at her Kindergarten graduation decades earlier.
Is It Underconsumption Or Normal Consumption?
Next to the haul videos made popular by social media, anything less than excessive could be considered underconsumption.
Still, though, the message is the same.
Going Overboard Again
Another wrote, Yes!
Like Im glad youre not over-purchasing, butyour makeup bag is a biohazardfrom 2011.
It might be time to buy new products.