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Plus, the 8 products it’s crucial that you set yourself up for skinvesting success.

Skinvesting at every age

Photo:Shape / Maddie Kruse

But in 2024, were way past the wear sunscreen for good skin advice.

Thats about a 40 percent increase since 2020.

We dont want the overblown lips of the perfect face.

Skinvestments at Every Age

Shape

Were even seeing more skin tints and light coverage foundations.

People want to show their actual skin.

It is a turn towards authenticity with a tweak.

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Which brings us to the topic ofskin healthin this brave new world of beautyand the importance of skinvesting.

Theres a complicated relationship between beauty and skin health.

Whats notable here is Chopra isnt just talking about theappearanceof skin; hes talking aboutactual skin health.

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Prior interventions were all repair-based, he says.

The emerging science behindcollagen bankinghas put a bigger highlight on proactive treatments.

But when we bank collagen with early interventions, we can delay that decline.

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you’re free to change your genetic trajectory, he says.

Better skin quality also puts patients in a better place to benefit from further interventions if theyre needed.

Potentially, youll never need a facelift or a carbon dioxide (CO2) laser, says Chopra.

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Were not advocating that 20-year-olds get unnecessary treatments.

My office is not Burger King; its nothave it your way.

When you startlasersyounger, explains Chopra, you bank collagen, so its a gradual decline as you age.

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With neuromodulators, the muscle has a lot of resistance to wrinkling.

Prevention is the pre-juvenation method.

Then, as you age, you increase the doses and frequency of these so-called smaller interventions.

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The membership model is nothing new, says Lee.

Magazine subscriptions have been around forever.

Two things converged technology and people today are busy so consumer desire has enabled a new membership model.

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One of its main benefits, she says, is removing a mental load.

Undoubtedly, the practitioner also plays an incredibly important role.

Someone who used lasers and other things to rejuvenate the skin will be better off, too.

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But the tools are only as good as the person using them.

If thats your goal, here are our eight top product recommendations for keeping your skin oh-so-glowy.