Images can engage audiences by evoking emotions, facilitating memory, and transmitting cultural meaning.

We exposed participants to one of 13 image categories or a control condition with no images.

Images should depict older adults engaged with others or their surroundings.

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Use images that depict older adults as competent, confident, and capable.

Use images that depict older people in positive controls and engaged in positive activities.

Its also important to remember that images are rarely displayed in isolation; they are usually accompanied by text.

Workers Chatting on the Job Site

Using images strategically to reframe aging is an evolving practice.

Latinos and Beauty As We Age: A Cultural Reflection

Adults' Thoughts on Death and Dying

Woman wearing mask

mature women outdoors hugging

Boy Painting Map of US

Older Woman Putting on Makeup

Woman holding senior woman’s hand