In 2008, the bubble burst.

Overvalued homes, subprime mortgages and the recession brought Maricopa’s growth to a grinding halt.

New homes were abandoned by owners who couldn’t pay their mortgages.

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Home builders walked off their job sites, leaving behind partially built houses.

Maricopa City became theposter child of the housing collapse.

“Bad news spreads like wildfire.

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How do we take the negativity away?”

Today, growth has resumed.

Home builders have returned to develop vacant lots and construct new homes.

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The Maricopa Advocate Program is part of the city’s economic development plan.

The position showed him how ordinary residents could bridge the divide between the government and the private sector.

“It’s huge.”

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Each advocate earns points for attending events and is rewarded by moving through silver, gold and platinum levels.

How Advocates are Recruited:Word of mouth.

The advocates are local business owners and individuals.

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They’re people who want to be involved and keep their pulse on Maricopa.

Of the more than 60 advocates, half are extremely active in the program.

The Prep and Process:Advocates are tasked with sharing information.

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Construction is a frequent topic.

“Having the correct information will help bring businesses to the community.”

Hurdles and Hiccups:There haven’t been any, says Mayor Price.

Cost:Essentially nothing!

“I go out of my way to start conversations.

More people are coming into Maricopa and I think the MAP has something to do with it.”

“That’s when I know I’ve fulfilled my purpose.”