Secure The Bag
Kendall Jenner is the latest fan.
Its exclusive, difficult to procure, and boasts a cult-like fan base that spans generations.
Its the creme de la creme ofdesigner tote bags.
After almost 100 years of popularity, heres how the Satint Louis has retained its status.
Its waterproof Goyardine fabric was created in 1892 by Edmond Goyard, son of founder Francois Goyard.
Edmond also crafted Goyards signature monogram pattern, which carries nods to Goyard family history within its design.
The interlocking Ys represent the Y in Goyard, while the dots symbolize their history as log drivers.
The most recent A-lister to fall in love with the Saint Louis is Kendall Jenner.
She was spotted carrying a red iteration in June 2023 while out with boyfriend Bad Bunny.
Jenners bag seems to be a family favorite, as Kyliecarried a nearly identical one in 2012.
Meanwhile,big sis Kourtney Kardashian is also a fan of the style.
She toted a canary yellow version one in the 2010sKUWTKspinoff,Kourtney and Kim Take Miami.
Reese Witherspoon is another Saint Louis devotee.
Shes been spotted carrying multiple colorways, including one customized with her initials.
Y2K icon Hilary Duff also has a rotation of Goyard bags, including pine green and classic black.
Wait, The Saint Louis Costs How Much?!
Unfortunately, the label doesnt sell any of its bags online, making shopping for one tricky.
(It also makes it a lot more exclusive.)
All hope isnt lost though.
Theyre sold in Goyard stores globally and the company has asale departmentto assist loyalists with purchases.
Clients only need tofill out a formand will be assisted with a sale, based on location.
Those who want to eschew this process can rent from services likeVivrelleor shop second-hand.
The process will be smoother, but youll pay for it in spades.
