Thanks to thinning, dull,damaged hair, women 50-plus are gobbling hair gummies and supplements like popcorn.

The causes of problem hair?

Getting the va-va-voom back takes strategy, not extensions.

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Keep your goals realistic and make the most of what you have.

If you have straight, fine hair, aim for some volume not big bouncy waves.

If you have curly hair, aim for smoother, more defined curls not a straight look.

A woman looking off into the distance with her hands behind her head

Pay attention to your scalp

3.

If dandruff is an issue, you might try alternating a strengthening shampoo with one formulated for dandruff.

Jamie Lee Curtis, Rashida Jones and Cate Blanchett

L’Oréal Paris EverPure Scalp Care+ Detox Scrub, Sulfate Free; Pacifica Rosemary Detox Scalp Scrub; Nexxus Clean & Pure Sulfate-Free Scalp Scrub

OGX Thick & Full + Biotin & Collagen Shampoo; Viviscal Gorgeous Growth Densifying Shampoo; R+Co Dallas Biotin Thickening Shampoo